2026 / Website, store and voucher journey / Client work
Skyluma


About the project
A website for a tandem skydiving drop zone near Gdańsk, built around one decision: buy a voucher or book a date. The jump itself is the same, so the offer compares what actually changes — whether and how it is filmed — rather than describing packages one after another. A separate gift journey explains the 12-month bearer voucher. The day of the jump is laid out step by step because first-time jumpers mainly want to know what will happen. Illustrative stock material is labelled honestly on the site.
What needed to change
The same jump comes with several filming options, while a voucher buyer and a person booking a date make completely different decisions.
How it was approached
Variants are compared side by side, the gift journey is separate, and the day of the jump answers a first-time jumper's questions step by step.
What it led to
A visitor can compare options, buy a voucher, check its validity and book a jump without leaving the service — in Polish or English.
What was built
Voucher store and basket without sending the customer to another service
Three jump variants compared side by side because filming is the only difference
A 12-month bearer voucher so the recipient can choose the weather and date
The day of the jump explained step by step for first-time customers
Five store pages and a dedicated price page separated from advice content
Ten guides covering first jumps, requirements, tandem versus AFF and gift choices
Show the remaining build details +4
Dedicated Gdańsk, Tricity and bachelor-party pages matching real searches
A gallery from the drop zone with illustrative stock shots labelled honestly
Voucher validity checking without contacting the office
35 English pages and a complete document set including an accessibility statement
What this site can do
- Sells on the spot
Skyluma keeps the basket and the checkout in-house — nobody is handed to a different service mid-purchase.
- Appears immediately0.42 s
The main content shows in 0.42 s — before anyone gets impatient and goes back to the search results.
- Speaks several languages2
2 language versions, marked up so Google shows the right one to a reader in the right country.
Under the hood 9
Installs like an app
Skyluma
Works with no signal
Service worker
Usable without a mouse
27 checks
Has a night mode
light/dark switch
Shows more than a title in Google
list of offers, offer items, business
Images sized to the screen
21 images
Asks before it counts you
Google Analytics
Harder to tamper with
6 security headers
Ready for search engines
70 addresses in the sitemap
Measured on the live site, 20 August 2026
How it is built
A custom site and store built without WordPress or a page builder. It includes Polish and English, light and dark themes, consent-led analytics, installable app behaviour and offline support for previously viewed pages.

