Services / online stores
Online stores.
I build stores around the path from landing to purchase: a clear product page, honest delivery and payment information, and a checkout that does not lose people on the way. Plus integrations with what you actually use — stock, payments, couriers.
You sell products or services and need your own clear path from choosing to placing an order.
Describe what you needHow the work is handled
Catalogue
Categories, collections and filters follow the way customers look for the product.
Product decision
Images, variants, specifications, availability and delivery where the questions arise.
Basket and payment
A clear summary, agreed payment methods and test orders.
Fulfilment
Confirmations, carriers and required stock integrations. We check the full agreed workflow.
Skyluma
Two purchase decisions: a gift voucher and booking your own jump. Distinct paths within one website.
Kids & Teens
A furniture catalogue: collections, product choices and the information needed before ordering.
Who this is for
Businesses that already sell — in person, by phone or on marketplaces — and want their own channel where the margin does not go to an intermediary. Also stores that exist but have a high abandoned-cart rate nobody has diagnosed.
What it covers
- A catalogue and category structure based on how customers actually search for your products.
- Product pages: photos, variants, availability, dispatch time, costs — no surprises at the end.
- Cart and payments: payment gateways, couriers, parcel lockers, invoices.
- Integration with the system where you keep stock.
- Product SEO: structured data, category copy, correct handling of filters and pagination.
- Analytics that shows where people drop off, not just how many visited.
Where sales usually leak
The most common problems are not visual. They are delivery costs revealed only at checkout, forced registration, no dispatch information, slow listings on mobile, and a product page that fails to answer the simplest question: does this fit my case?
Before proposing a rebuild I check where people actually disappear. Sometimes it is one change in the checkout, not a new store.
Existing store / migration
Move your store with a plan for data and orders
If you already sell online, we start with the existing store: its data, integrations and URLs. Not every change requires another platform. Migration scope follows a review of what needs to be retained.
Inventory and backup first
Products, variants, stock, images, customers and order history: establish what can be exported and moved. Check payments, delivery, invoicing, email and domain access too.
Trial migration and URLs
Compare data and important product/category URLs in a separate environment. Map redirects for changed URLs and test an order, delivery, a sandbox payment and customer messages.
Switch and verify the sales flow
Agree timing, treatment of new orders and stock changes during the switch, and a rollback plan. After launch, verify orders, notifications and redirects before retiring the old services.
Transfer of history, accounts and integrations depends on both systems. Search rankings and a migration without interruption cannot be promised before reviewing the actual store.
What to prepare on your side
A useful starting point
We establish the catalogue, variants, stock, delivery/payment rules and systems in use. For a migration we inventory products, content and important URLs. The scope of order data and customer-account access needs a separate agreement.
The website and access remain yours
Domain and hosting in your name, full access and code you can move. Care after launch is a choice, with its scope agreed before work begins.
See how continuing care worksQuestions before we start
What do you build stores on?
It depends on scale. For smaller catalogues a light, fast build often beats a heavy platform you will never fully use. For larger ones, a proven commerce engine with integrations.
Can you migrate my current store?
Yes, including products, URLs and redirects so you do not lose your Google positions. Migrating without a redirect map is the most common way to lose traffic.
Do you handle payment and courier integrations?
Yes, including test orders so the whole process is verified before selling starts.
Read next
What you need before ordering a website.
What to prepare before the first conversation so the project does not stall on gathering content.
What drives the cost of a website.
Why two quotes for "a company website" can differ tenfold.
Why your website is slow.
The usual causes of a slow site — and which of them actually affect customers.
Next step
Let's discuss your store
The conversation and quote are free. I usually reply within one business day.